Our team

Vivian Gkerou is the Founder and Director of WeDesign Lab, specialising in hospitality and high-end residential environments. She holds a BSc and MSc in Architecture, Urbanism, Architectural Engineering & Building Sciences from Delft University of Technology in the Netherlands, and is currently completing advanced studies in Hotel Planning & Design at Cornell University in the US.

Vivian’s design philosophy is rooted in her belief that the built environment profoundly shapes human experience. Her vision integrates spatial storytelling, functionality, and innovative technical design into cohesive concepts that respond to both brand identity and client vision. After gaining experience in several architectural offices in the Netherlands, she developed a passion for interiors and hospitality design, founding WeDesign Lab to fully express her approach to meaningful and enduring environments.

She has led and contributed to multiple award-winning hospitality projects, including the Ajul Luxury Hotel & Spa Resort (5)* in Chalkidiki, Greece; the Grand Hotel Savoia (5)* and Radisson Residences (4)* in Cortina d’Ampezzo, Italy; and the *Wyndham Grand Crete Mirabello Bay (5)**. Her role spans concept development, design management, and construction supervision, working closely with multidisciplinary teams of consultants, brand specialists, investment groups, and hoteliers to deliver projects that balance creativity, precision, and operational excellence.

Andreas Bitzarakis is a strategic hospitality and real estate professional with over 10 years of experience in luxury hotel development, asset management, and investment advisory across Europe. He has collaborated with renowned international brands, such as Radisson, Wyndham, and Hilton, contributing to the successful repositioning, redevelopment, and strategic growth of high-end hospitality assets. At WeDesign Lab, Andreas provides operational and strategic guidance during early design phases of hospitality projects, ensuring alignment with market trends, brand standards, and investment objectives. He plays a pivotal role in bridging creative vision with operational functionality by advising on space planning, service flow, and back-of-house optimisation. His input ensures that architectural layouts support efficiency, service quality, and long-term asset value. Andreas also facilitates collaboration between asset owners, operators, and design teams to deliver projects that meet both guest expectations and commercial targets. Andreas holds a degree in Economics from the Aristotle University of Thessaloniki and an MBA in Hospitality from EHL Hospitality Business School in Lausanne, with a focus on Real Estate Valuation, Asset Management, and Sustainable Development - further deepening his expertise in driving high-performance hospitality assets.

Sophia Pavlidou is a licenced architect graduated from University of Huddersfield UK and continued her studies with a diploma of Architecture at Democritus University. She also completed the MSc in Lighting Design (HOU) and the MSc in Multimedia Graphic Arts (HOU). She is honoured from Technical Chamber of Greece for her undergraduate academic career. She has participated in a variety of architectural projects across many disciplines of private and public buildings. She has been active as a lighting designer with participation in lighting studies of large and small scale projects in Greece and abroad.

Niki Skriapa is an experienced architect with strong art and design skills and holds a Master’s degree in Advanced Architectural Engineering from the University of Thessaly. She was trained in BIM information and project management methodology and is proficient in 3D design, visualizations, construction details with a strong foundation in details and feasibility. Since 2021, she has worked on several architectural and construction projects in the residential, commercial and hospitality sectors. She is committed to continuous learning and staying up-to-date with the latest trends and technologies in the architecture design industry.